Allocate units for programmatic sale

Trigger: Inventory management systems identify available broadcasting or streaming ad units that are not reserved for direct sales.

1. Forecast total available broadcasting time slots and digital impressions
2. Segregate inventory reserved for direct sales from programmatic-eligible units
3. Set baseline floor prices and audience targeting parameters for the allocated units
4. Integrate and route the allocated units to supply-side platforms
5. Update the primary ad server and scheduling systems to reflect programmatic availability

Outcome: Ad units are configured, priced, and released to programmatic ad exchanges or supply-side platforms for automated bidding.