Processes

Create and manage households

How create and manage households are reshaped as AGI capability advances.

ProcessesCreate and manage households
Create and manage households — illustrated

The bottom line

Roughly 85% of the work in Create and manage households is information-shaped — already within reach of AI delivery. The question here is not whether it shifts, but which tasks go first and who staffs the residual.

Why: With no child occupations seeded, the scalar is derived from the APQC process name and its Retail Trade context. In retail operations, 'Create and manage households' refers to Customer Relationship Management (CRM) and master data management—linking individual customer profiles into household units for loyalty and marketing purposes. Because this work consists entirely of information transformation, database management, and analytics rather than physical retail labor, it is placed firmly in the digital band.

grounded in the economy graph · digital scalar 0.85 · digital

Business-as-Code

Read as an executable program — the work decomposed into Code, Generative, Agentic, and Human.

Create and manage households sits inside a larger value-flow — 1 parent structure it composes into. The hierarchy is grounding, not the story: it tells you which aggregate exposure Create and manage households inherits.

Where Create and manage households sits

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How the work flows

Trigger: A shared address, payment method, or explicit customer request links two or more individual retail profiles together.

  1. Extract shared attributes among customer profiles
  2. Validate relationships between flagged profiles
  3. Generate a master household entity
  4. Link individual customer accounts to the household
  5. Aggregate transaction and loyalty data at the household level
  6. Update household composition based on account changes

Outcome: Customer records are accurately grouped and maintained under a unified household entity to enable aggregated marketing and loyalty tracking.

Measured by

Household Linkage AccuracyHousehold Profile Update Cycle TimeDuplicate Household Rate