Identify potential new products and services
How identify potential new products and services are reshaped as AGI capability advances.
Business-as-Code
Read as an executable program — the work decomposed into Code, Generative, Agentic, and Human.
Identify potential new products and services sits inside a larger value-flow — 1 parent structure it composes into. The hierarchy is grounding, not the story: it tells you which aggregate exposure Identify potential new products and services inherits.
Where Identify potential new products and services sits
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How the work flows
Trigger: Market research, customer feedback analysis, or a strategic planning cycle highlights an unmet passenger need or ancillary revenue opportunity.
- Gather passenger feedback and retail market intelligence
- Brainstorm potential ancillary services and retail products
- Screen initial ideas for operational feasibility and brand alignment
- Conduct preliminary cost and revenue estimations
- Prioritize concepts based on strategic fit and financial potential
- Compile and present the top concepts to leadership for approval
Outcome: A prioritized portfolio of vetted new service or retail concepts is submitted for formal business case development and prototyping.